Xiaomi plans to launch six new smartphones, expand its non-smartphone portfolio in 2018


Xiaomi has big plans for India in 2018 according to statements made by Manu Kumar Jain, Xiaomi Global Vice-President, and India Head. In an interview with LiveMint, he explained how Xiaomi aims to launch at least six new smartphones in India, expand its non-smartphone portfolio, increase its pace of investments, increase the company’s offline presence and be more involved with software and internet startups in the country. 

Xiaomi India's Smart TV campaign on Twitter

Xiaomi India’s Smart TV campaign on Twitter

Non-smartphone portfolio

Xiaomi recently overtook Samsung as the top-selling smartphone company in India. Its success can be attributed to working in sync with the government and being a participant of the ‘Make in India’ initiative despite being a ‘Chinese’ player in the market. This is why they’re going to be expanding their smartphone portfolio why launching at least six smartphones in 2018 alone. 





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