- Apple and Warner Music have collaborated on “Saylists” to help youth with speech difficulties.
- The playlists are made up of songs that repeat challenging sounds to help people pronounce them.
- Lizzo’s “Good as Hell” and Dua Lipa’s “Don’t Start Now” are among the 173 selected tracks.
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For a business born out of procrastination, Apple is juggling a lot at the moment.
The tech giant has created the playlists project “Saylists” in collaboration with Warner Music to help people with speech-sound disorders (SSD), according to the BBC.
Using songs by artists including Dua Lipa and Lizzo, the playlists are targeted at those who struggle to pronounce certain sounds like “ch” or “f” and those who have stutters.
“Helping people express themselves is at the heart of what we do — and we hope that by creating a therapeutic tool that’s as engaging and accessible as Saylists, we can help anyone who’s struggling with their speech,” said Warner Music chief executive Tony Harlow.
The project is based on an algorithm that analyzes the over 70 million songs in the Apple Music store and chooses the ones that repeat the difficult sounds most often.
Among the 173 tracks chosen so far are Dua Lipa’s disco track”Don’t Start Now,” Lizzo’s empowerment anthem “Good as Hell” and Fatboy Slim’s “Right Here, Right Now.”
A study of children with delayed speech development in Bavaria, Germany, suggested that they benefited from music therapy, reporting “clinically significant changes.”
Ana Biavati-Smith, a speech and language therapist who worked with Warner Music on the project, said Saylists “provide a fun new way to practise the sounds I teach children, without feeling pressured or getting bored.”